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Literature Item Targeting
Literature item targeting criteria allows you to select Contacts by testing the number of times a Contact has been sent or returned a literature item.
The Literature item targeting criteria allows you to specify the following elements:
Element |
What it does |
|---|---|
The Contact |
Specifies what will be checked for each Contact. There are two options:
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Literature |
Allows you to select the Literature item that you would like to match on. |
Operator |
Allows you to select one how the Times field will be matched. See the following table for a list of available operators. |
Times |
The Times text box allows you to specify the number of times that you would like to compare, using the specified operator, against the literature item. For example, if you type 8 in the Times text box, click greater than (>) from the Operator list and click Has been sent from The Contact list, the criteria will match Contacts that have been sent the literature item more than eight times. |
The different operators for field targeting criteria are detailed in the following table:
Operator |
What it does |
|---|---|
= |
True when the Contact field is equal to the specified number of times. |
<> |
True when the Contact field is not equal to the specified number of times. |
> |
True when the Contact field is greater than the specified number of times. |
>= |
True when the Contact field is greater than or equal to the specified number of times. |
< |
True when the Contact field is less than the specified number of times. |
<= |
True when the Contact field is less than or equal to the specified number of times. |
See Also |